Choosing the Best Affiliate Program

Affiliate 48 Comments »

Choosing the best affiliate program means that you are aware of what affiliate programs are and what their ultimate benefits and drawbacks are. To choose the best affiliate program, you will want to decide on one that has the most benefits with the least drawbacks. There are many affiliate programs available online, many of them which are not worth even reading about. Because of this fact, you will need to do your research, talk to other affiliate members, and be 100% sure about the type of affiliate program you are looking for. There are some really good programs available, you just need to be persistent, patient, and ask a lot of questions. The following suggestions will help you choose the best possible affiliate program for you.

* Commission
Of course, if you are joining an affiliate program you are doing so for the commissions. There are affiliate programs available online that offer great commissions to their affiliates in order to keep them active and working hard. Then there are other programs that do not pay well, do not keep up with referrals, and basically cheat the affiliate out of hard earned money. Make sure you know exactly what kind of program you are getting involved with and that you will make good money for your time and effort.

* Good Products
Another important aspect of the affiliate programs you are looking at are the products. You might see an affiliate program that has the equivalent of a mall with links to thousands of products. The thought might enter your head that more links equals more business, but in this scenario it is not necessarily true. Generally, the affiliate programs that recognize the most success sell one quality product that a large percentage of the population can use, need, afford, and will actually want. This is the best type of affiliate program to associate yourself with and what you should be looking for.

* Experience
Experience is also important when it comes to affiliate programs. You want to work for an affiliate program that is settled in the market, that knows how to handle the business it is involved in as well as its employees, and is concerned with treating workers fairly and rewarding them for hard work. An experienced affiliate program knows what works and what doesn’t, so don’t be tempted to sign up for a brand new affiliate program just because you want to be one of the first people to join… this might not work to your advantage. It is very important to always do your research before jumping in!

Working With Affiliate Programs

Affiliate 383 Comments »

Everywhere you look you see affiliate program offers for
every product or service that you can think of. Some have
fully automated systems that sell high volumes of hard
products all over the world. In case you don’t know, “hard”
products are those that you can touch…unlike an ebook or
downloadable web template. Many affiliate programs have
several thousand affiliates and one or two of the bigger
companies have over one million affiliates.

What are the advantages of joining an affiliate program?

They provide a ready-made business. This is a very big plus
for those people who want to earn some kind of living off
the Internet but lack the knowledge or inclination to set up
a business by themselves.

Commissions and rewards are generally good, and the more
established programs offer a real chance of advancement to
higher and better-paid levels.

Other affiliates are usually on hand to offer practical
support.

What are the limitations?

You are restricted in your promotional activities due to the
fact that you do not actually own the affiliate site they
give you. You won’t be able to put such things as banners,
images, links, meta tags, etc. onto your page.
The URL of your affiliate page is often either too long or
contains such awkward things as question marks, which many
Search Engines will not index.

Any promotional ads or articles have probably already been
used by thousands of other people and consequently may have
lost its impact, making it more difficult to achieve sales
or referrals.

If the program you have joined has not yet established
itself (or in some cases even if it has), then you may
encounter problems with payments owed to you not being
honored. You also run the risk of low quality products or
sub-standard statistics that do not accurately record how
many referrals or sales you have made.

You may be required to purchase a minimum quantity of the
product on a regular basis before you start to qualify for
commissions or even before you can become an affiliate.
You may not get the technical or affiliate support you might
expect from the company. This may be due to inadequate
staffing, or the company’s negligence.

Other people in your downline do nothing to promote the
program.

At least four of the above limitations can be overcome with
a little time and effort. You could, for example, come up
with fresher ads to promote the program (provided this is
allowed).

If the company supplies the email addresses of people in
your downline, then you could offer to help the less active
members. Very often these people are passive not because
they are lazy or apathetic but merely because they don’t
know HOW to promote effectively! your guidance could mean
the difference between no sales or referrals and healthy
downlines and residual incomes.

As regards promoting your actual page, here are a couple of
little tricks that should overcome a number of
restrictions:

Cloak your Affiliate URL to stop hijackers Affiliate Masker
While this will not help you to get listed on the major
Search Engines, it will make your web page easier for
prospects to remember and type into their browser’s address
bar.

Go to your affiliate page. Place your mouse pointer anywhere
on the page and right click once. In the drop-down box
choose “View Source”. This will display the HTML for the
page. Save this to your hard drive as a HTML document using
the “Save As” function. Upload the page to your web site.
If you don’t have a web site then get some free web space
from one of these:

http://www.tripod.com/
http://www.fortunecity.com/
http://www.hypermart.net/index.gsp
http://www.coolchat.com/
http://www.crosswinds.net/
http://www.htmlpublishing.com/
http://www.freehomepages.com/
http://www.pageproducer.com/

Submit your ‘new’ page to the Search Engines. You are also
now able to place banner codes, links, images, testimonials,
in fact anything you want onto these pages, because you are
in control of the HTML. A word of caution, though. Don’t
change the actual HTML of your original affiliate page. Just
put the other stuff, like banners etc, around it.

Making this “mirror page” of your affiliate page will
dramatically improve your advertising options.

10 Great things NOT to do with Google AdSense

Google Adsense 348 Comments »

There is no question that you can make some good money with Google AdSense, but you’re setting yourself up for disaster if you make any of these Top 10 mistakes!

1. Do not use fake information when opening your Google AdSense account.

Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.

2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.

Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial modle that Google operates under. You’re not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.

3. Keep AdSense ads off of your registration, confirmation, and all “thank you” pages.

Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.

4. Do not display AdSense ads and a competitor’s ads (like Overture’s) on the same page at the same time.

That just makes plain good sense. Google doesn’t demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.

5. Don’t “beg for clicks” or provide any incentive for clicking on your Google AdSense ads.

This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.

6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!

Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads fromtheir own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.

7. No misleading labeling

Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”

This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.

8. Avoid keyword spamming and other divisive tricks

You may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:

• ”Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.

• Multiple sites, domains, pages, etc. which have substantially duplicate content.

• Hidden text or links of any type.

• Excessive outbound links on any page. Google recommends no more than 100. I’d keep it way below that.

• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site’s ranking or PageRank. In particular, avoid links to web spammers or “bad neighborhoods” on the web as your website may be affected adversely by those links.

9. Don’t advertise anything on Google’s prohibited items list.

It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.

10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!

12 Items You CAN’T Sell On eBay

eBay 50 Comments »

Millions of would-be entrepreneurs want to sell things on eBay. eBay is the #1 home-business opportunity in the world right now, so it’s natural that many are eager to find highly profitable items for re-sale on eBay. However, it’s important to know that there are certain items that can’t be sold. Here are a dozen of them …

Some items are copyright infringement and can actually land a seller in federal prison:

1. Knock offs of music, TV shows or movies. The “bootleg” movies, for example, are often made by guys who sneak a movie camera into a newly-released movie where presumably, they crouch behind a seat and make a crummy copy. There is a large production of these counterfeit items in Asia where US laws have no power.

2. Software and computer games can likewise be copied and their sale is illegal by all US laws.

Naturally, the items above may be sold if you have a copy that you purchased legitimately and no longer want.

3. The so-called “replica” market for handbags, designer sunglasses and clothing is definitely forbidden although these items are often sold in physical stores around the US. Ironically, when attending eBay Live In New Orleans in 2004, we found a store in one of their famous markets selling replica purses that were not allowed on eBay.

4. Lazy and less-than-honest sellers often steal copyrighted material from other sellers. This has happened to me many times and eBay has a program called VERO (Verified Rights Owner) that will remove offending auctions, although there seems to be no penalty attached to the seller, which is unfortunate.

5. Alcoholic beverage sales are not allowed although a beverage “container’, especially those of wine, may be sold for its value.

6. Cigarettes, cigars, smokeless tobacco or coupons for such items are not permitted on eBay.com.

The eBay rules for collectible tobacco and alcohol containers are the same:

* The value of the item is in the collectible packaging, not in the wine/tobacco itself.

* The listing description should state that the package has not been opened, but that the twine/tobacco within is not for consumption.

* The collectible tobacco packaging must not be available at any retail outlet, and packaging must have a value that substantially exceeds the current retail price of that wine/tobacco product in the package.

* Sellers must take steps to ensure that the buyer of these collectibles is at least 18 years of age

7. Firearms are strictly regulated by US law and may not be sold on eBay.

8. Satellite and cable TV descramblers are forbidden by the Federal Trade Commission.

9. Animals and wildlife products may not be sold, which includes stuffed birds and pelts from endangered species. There are limited sales of ivory, tortoise shell, marine products and other items relating to animals. This area is quite complex and any would-be seller needs to thoroughly understand the various laws before getting involved in these sales.

10. Event tickets have state-by-state laws that make their sale complex. Some states, for instance, forbid anyone to make more than a few dollars in profit (or no profit at all) on the resale of tickets. For instance, Florida law states that tickets can be resold at no more than face value plus $1. In such states, these regulations apply only to buyers and sellers located in the same state as the actual event, meaning if a seller lives in Florida, he can’t profit from ticket sales to Florida events. However, if he lives in any of the other 39 states, this restriction doesn’t apply.

11. Listing a catalog of items that a seller offers for sale is forbidden. The only catalogs legally sold on eBay are collectible kinds, such as an old Sears Roebuck or Montgomery Wards catalog that is memorabilia and doesn’t offer current merchandise for sale.

12. Raffles and prizes are 100% prohibited. According to eBay, such promotions are highly regulated and may be unlawful in many states.

There are other kinds of merchandise that a seller may not sell on eBay, so carefully check eBay rules before listing anything. It’s much better to know the rules in advance of spending money that can’t be recouped.

3 Unusual Formats For Auctions on eBay

eBay 34 Comments »

eBay users are accustomed to only two “standard” formats for
sales on eBay: either the ‘regular’ auction which involves
bidding and waiting; and the Buy It Now, which is an instant
purchase.

But there are three other formats that are less well known.

1. Live Auctions

Before eBay, the traditional auction included live bodies in
chairs and an auctioneer up front (talking so fast he was
frequently unintelligible). Any buyer can still participate
in these live auctions via eBay. Live auctions are a hybrid
- a buyer is ’sort of’ present in a live setting yet is at
home using an Internet connection.

The products for sale are usually expensive and unusual.
There are such items as expensive and unique coins, Asian
art, native American artifacts, incredible jewelry, costly
furniture, memorabilia from major sports stars and even
history. Today, for instance, there are documents signed by
John Quincy Adams, Andrew Jackson, James Madison and Ulysses
Grant (he confides that he was strenuously opposed to the
“wicked” war with Mexico).

If you choose to participate in a live auction, be certain
that you register first because you can’t just drop in on a
whim.

You can find all the details here:
http://www.ebayliveauctions.com

2. Private Auctions

Private auctions are similar to the typical auction that
we’re all familiar with except for one detail - the
identities of the bidders are kept secret. Only the seller
has access to the names.

Why would anyone create a private auction? It’s usually for
one of three reasons:

* The item is quite expensive and buyers might be
uncomfortable having others know they can afford such
merchandise. Their concern about their financial status is
most likely misplaced because it is quite possible to
distance yourself from eBay contact information, but much of
selling is about perception.

* The buyers might be embarrassed by the nature of the
merchandise.

* Some sellers habitually use private auctions to make it
harder for their competition to snoop on them.

3. Restricted Access Auctions

This is usually for sales of “adult” items. The main purpose
is to prevent children from seeing this kind of merchandise,
and is similar to having covers on racy magazines at store
checkouts.

To bid on these items, the buyer must:

* Be 18 years old

* Must have supplied credit card information to eBay.The
theory is that no one under 18 can get a credit card and
therefore cannot get into these sections.

* Agree that he is voluntarily accessing restricted access
auctions

In addition, restricted auctions are excluded from the
Featured pages. So if you are a seller using this format,
your listing will be harder to find.

Even though they are less well known, these three formats
for auctions on eBay still account for tens of millions of
dollars in sales each year. If they suit your business
model, you might consider them.

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